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Buyer Reviews
Average Buyer Rating:

Customer Rating: 
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You can't beat Yuban
Yuban has been my coffee of choice for 20 years. The price at Amazon is very good. I recommend this product for any coffee lover.
Customer Rating: 
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Is it still a bargain?
A 25% price increase since the end of November, from $37.28 to $46.65. Is it still a bargain?
Customer Rating: 
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The taste is as good as the aroma
I got a case of Yuban cans from Amazon for an amazing price and now that I've been reintroduced to Yuban I'm sticking with it. It's Colombian which is the coffee I prefer anyway but Yuban must have a special formula for roasting and grinding that results in such excellent coffee. Cans have the foil seals that you can peel off so you don't need to use a can opener and of course plastic lids to reseal. Sniffing this coffee as I scoop it into my coffee maker is half the delight!! Just so excellent and suits my tastes perfectly. Buying the case is very convenient too!!!!
Customer Rating: 
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Good coffee value and Rainforest Certified, too!
It's been a long time since I've tried the Yuban line of coffees. I have a tendency to try a lot of different brands just because I enjoy trying new things, and the Yuban coffees haven't caught my eye in quite some time. Yuban is a "high-end" Kraft brand coffee offering, and it's always been made with 100% Arabica beans. As of mid-2006, though, Yuban is offering a new wrinkle to help recommend it to coffee consumers, Rainforest Alliance Certification.
That's important because coffee is the world's second largest commodity after oil, worth $60 billion annually, with 25 million people growing it in 50 countries on some 30 million acres, many of them in fragile, tropical ecosystems such as rainforests. Kraft is the largest United States coffee roaster, so their commitment to this certification is a big deal. Rainforest Alliance certification requires farmers to adopt best practices and meet very rigorous criteria for conserving wildlife and improving the lives of the people who grow and harvest the beans. The Yuban line guarantees that at least 30% of the coffees that it packages come from Rainforest Alliance Certified producers.
All very interesting and commendable, but the bottom line is "How does the coffee taste?" Well, I've made a number of pots since I've rediscovered the brand, and I must say that it performs pretty well. The grind is a little fine for my taste, but it does ok in the coffeemaker. The color is rich and dark, the aroma is inviting, and the taste is very smooth and robust. It's a good value at the price point, and I'll probably find myself buying it again. It makes a fine "everyday" wake-up call, and the environmental benefits make it even sweeter to drink. Enjoy!